Muscle matters
All muscle isn't built the same. What Type 1, 2A, 2X and 2B fibres are each good at, why size doesn't equal power, and how training and genetics shape the muscle you carry.
Latest updates
Movement inc
Get personalized coaching, community, and the best gym under one roof or online.
Schedule an assessmentHow you move, your injury history and other factors help us shape our coaching choices.
Train with us
The Gym
Train at one of the best equipped strength and conditioning facilities in India.
Online
Get stronger in a space you are comfortable in – at home, in your gym or in a park.
Featured reads
A rotating handful from the writing. Changes through the week.
The idiot index, applied to barbells
Musk's cost lesson, borrowed for a gym: why I make a stainless barbell for ₹7,500 instead of buying one.
Why we make our own equipment
The question we get asked most: why not just buy it? Control, cost, proportions, durability, and fun.
Read & explore
Latest from the blog
Premium is a red flag
Most of what sells as premium in India is mid-tier anywhere else, my gym included. So here is plainly what we have: clean toilets, a coach for every four to six clients, kit built for Indian frames.
Read more
Pick your fights
A WSJ piece on a strongman humbled by a Pilates class misses the point. Adaptations are specific, not everything hard is worth training for, and conviction comes from utility rather than FOMO.
Read more
Move the needle
Florida's football team got 14,443 pounds stronger on four exercises. The antithesis of Instagram coaching: a few basic metrics, no gimmicks, and warm-ups that just warm you up.
Read moreMovement guides
Spoilt for load: a field guide to free weights
Sorted not by brand but by where the mass sits relative to your hand — five positions, from the classic dumbbell to centermass bells and long-lever maces, and what each is good at.
Protein decisions
A practical guide to hitting 70–80 g of protein a day, whatever you eat — from full omnivore to plant-only — using DIAAS and leucine to choose well.
Muscle matters
All muscle isn't built the same. What Type 1, 2A, 2X and 2B fibres are each good at, why size doesn't equal power, and how training and genetics shape the muscle you carry.
Hunger is ridiculously complex
Hunger isn't willpower — it's hormones and habit. Ghrelin, leptin, the gut's brakes, and why cutting calories makes your body protest a broken pattern rather than a real shortage.
Equipment
Sixty-two hand-crafted pieces of equipment, designed in-house in Madras.
See the equipment See the equipment